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As one of our most loyal partners, American Express has gone above and beyond to bring innovative activations to our largest festivals both digitally and on the ground. From a complete digital app integration to a two-level structure in Panorama’s inaugural year, American Express is a leader in enhancing the fan experience. 

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COACHELLA

STAGECOACH

PANORAMA

BUMBERSHOOT

DESERT TRIP

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AMERICAN EXPRESS TICKET ALLOTMENT

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TICKET SALES DATA

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ONSITE SPEND DATA

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APP INTEGRATION

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NEWSLETTER INCLUSION

17 INCLUSIONS

3,834,407 EMAILS SENT

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SOCIAL MEDIA

March 13, 2016

April 11, 2016

MARCH 24, 2016

April 19, 2016

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USER GENERATED SOCIAL MEDIA

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FESTIVAL GUIDE INCLUSION

W1 FESTIVAL GUIDE

W2 FESTIVAL GUIDE

TICKET BOX WELCOME GUIDE

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POINT OF SALE BRANDING

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GALLERY

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AMERICAN EXPRESS TICKET ALLOTMENT

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TICKET SALES DATA

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ONSITE SPEND DATA

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NEWSLETTER INCLUSION

15 INCLUSIONS

623,615 EMAILS SENT

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SOCIAL MEDIA

APRIL 8, 2016

APRIL 26, 2016

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POINT OF SALE BRANDING

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GALLERY

[CLICK TO ENLARGE]

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AMERICAN EXPRESS TICKET ALLOTMENT

[includes tickets purchased for ferry & shuttles]

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TICKET SALES DATA

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ONSITE SPEND DATA

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APP INTEGRATION

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NEWSLETTER INCLUSION

12 INCLUSIONS

260,865 EMAILS SENT

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SOCIAL MEDIA

JULY 14, 2016

JULY 22, 2016

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USER GENERATED SOCIAL MEDIA

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FESTIVAL GUIDE INCLUSION

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POINT OF SALE BRANDING + ACTIVATION DATA

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GALLERY

[CLICK TO ENLARGE]

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EARLY ON-SALE & TICKET ALLOTMENT

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TICKET SALES DATA

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POINT OF SALE BRANDING

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GALLERY

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TICKET SALES DATA

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POINT OF SALE BRANDING

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GALLERY

[CLICK TO ENLARGE]

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2017


LOOKING FORWARD

2017


LOOKING FORWARD

COACHELLA MUSIC & ARTS FESTIVAL

April 14, 15 & 16 + 21, 22 & 23
Empire Polo Fields - Indio, CA

 

STAGECOACH COUNTRY MUSIC FESTIVAL

April 28-30
Empire Polo Fields - Indio, CA

 

FIREFLY

June 16-19
The Woodlands - Dover, DE

 

ARROYO SECO

June 23-25
Rose Bowl - Pasadena, CA

 

FYF FEST

July 21-23
Exposition Park - Los Angeles, CA

 

PANORAMA

July 28-30
New York City

 

BUMBERSHOOT

September 1-3
Seattle Center - Seattle, WA

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THANK YOU!


Thank you for a successful 2016, American Express!

THANK YOU!


Thank you for a successful 2016, American Express!